Some kind words from my awesome clients…

Marketing program kickstart

Margaret kickstarted my content marketing program by writing compelling web content and several on-point blog posts. Margaret’s thoughtful approach and probing interview style was professional and concise, and her excellent research on the subject matter provided an open and inviting dialogue that led to a quality outcome in a timely manner.

— Wendy Kerkhoff, President
Intellidig People Intelligence

Seamless, simple, effortless

Margaret gives me clarity. She gathers my random thoughts and helps me figure out where I need to go and how to get there. Everything she writes for me is exactly to the point — she pegs it every time. I’m incredibly impressed how the marketing for my new virtual business has come together. It’s clear. It’s elegant. It’s everything I need and nothing more. Margaret helped make the transition seamless, simple, and effortless.

— Leeanne Crawford, Owner
Crawford Jewellers

Just give her the keys…

It’s such a relief to be able to give someone a basic idea of what you’re looking for, and have them come back with exactly that… and more. Margaret sourced a designer, worked with him to come up with a brilliant visual concept, and then wrote all of the web copy and laid it into WordPress for us. It couldn’t have been easier. So glad we just gave her the keys to the website!

— Dr. Dee Mangin,
David Braley Chair in Family Medicine, McMaster University
TaperMD.com

Website to support groundbreaking research

Margaret was instrumental in conceiving and producing a website to  provide background materials for journalists, patients, doctors, and researchers who want to delve deeper into our groundbreaking work on restoring scientific integrity through data based medicine. Her web copy, press release, and suggestions on how visitors could respond to this drug safety crisis were compelling, and she helped us track the impressive press coverage generated by the publication of our paper in The BMJ.

— Joanna Le Noury, PhD, Lead Author
Restoring Study 329

Enticing presentation for strategic alliance

We needed to make a very special presentation to several European companies to get them interested in forming a strategic alliance with our Mexican company. We knew what we needed to say but Margaret’s enticing presentation was instrumental in obtaining interest in the four companies we sent the document to. Her command of the written English is outstanding.

— Raul Marmolejo, President
Multiceras

Media coverage for sold-out book launch

I was well-pleased with the media coverage Margaret generated in Canada and the US for my latest book, Pharmageddon — we sold out of the first printing within three months! Margaret persuaded me that I needed to set up a personal blog to make myself known outside of academic circles. The website she created has become my calling card — the About Me section is all the introduction I need when journalists want to look me up.

— Dr. David Healy, Psychiatrist
DavidHealy.org

Consulting practice launch

When I was considering starting a global trade consulting practice, Margaret asked me some tough questions and helped me analyze the market and position myself. Once we developed clear goals, we focussed on my offering and pricing. Margaret worked with my Spanish-speaking team to put together a strategy that I am confident will help me build my brand and target the right clients.

— Noe Marmolejo
Global Trade Specialist

Pro bono drug safety website

Having worked with Margaret for 18 years at Ernst & Young, I was grateful for her help in designing and launching RxISK.org. Not only did Margaret give us her insights and ideas, she rolled up her sleeves and helped design the User Interface. Margaret convinced us that we needed to do email marketing, and the newsletter she implemented won a 2013 All Star Award from Constant Contact. Margaret’s knowledge of Google Analytics and her ability to focus on key metrics has helped us ramp up to more than 90,000 visits per month. We have asked her to design and launch version 2.0.

— Peter Wood
RxISK.org

Spanish website copy revamp

Margaret re-wrote all of our website copy, which was originally written in Spanish so her fluency in that language has been invaluable. She has also helped us create a new tagline and focus for the website. We are still in the process of launching, but before the website goes live, we will definitely ask her to review it.

— Mireya Gomez Llata, Social Responsibility Leader
Aztec Plumbing

Client survey and proposal update

Margaret conducted an independent survey of our top 10 clients and discovered some pretty interesting findings that we have been able to build into our business development and service model. Her report and presentation to my staff were on-point and straight up. We were so pleased with her work, I engaged her to review and update our entire proposal package — from marketing materials to contracts.

— Marie Wiese, President and Founder
Marketing CoPilot

Website fix

I was so worried about the words and how my website looks. Margaret fixed everything. My patients find me now and see how I can help them. She also help me make new business cards and a brochure for my clinic.

— Liuzhen (Amanda) Pan, CMD, RTCMP
Liuzhen Chinese Medicine Acupuncture Clinic